SHOPLOOOH Campaign

Lulu & Friends - Ballet Dream

by Brand Marketing on Jun 15, 2026
Lulu & Friends - Ballet Dream
01 The campaign

This season our hearts melt as Lulu and Friends step into the sweetest chapter of their Ballet Dreams together.

Ballet Dream is a whole world, not a drop — a rehearsal room at first light, satin ribbons on the barre, and three small friends learning to twirl. Every piece is a scene from it.

24
Pieces
05
Blue tones
03
Friends
Lulu & Friends Ballet Dream campaign
02 The inspiration

Color Palette in Blue

Inspired by the elegance and wonder of ballet, the collection is wrapped in a dreamy pastel blue — the blue of a rehearsal-room morning, of satin ribbon pressed flat, of a very first performance.

Blue was never a colour here. It was a temperature — cool light, warm hearts, a room that smells faintly of powder.

Design studio note
Pastel blue collection details
03 The collection

Their adventure, on every piece

Striped bubble-hem halter dress Look 01 Bubble Hem Dress
Check shirt and tiered ruffle skirt set New in

Twirling, dancing, and learning their favourite ballet moves.

See the collection ↗︎
Graphic tee with scalloped lace apron Look 03
Check knit cardigan and skirt set Look 04
04 On stage

Five pieces, one spotlight

Hover or tap a name.

Ribbon cardigan set Peplum blouse and skirt Gingham ribbon top Bubble hem halter dress Check shirt and ruffle skirt
Layering

Ribbon
Cardigan Set

Cream brushed knit that ties like a pointe shoe, worn over the stripe ruffle skirt. Cool mornings at the barre.

Ribbon tieBrushed knit
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Recital white

Peplum Blouse
& Skirt

The whole look in rosin white — a scalloped peplum collar above a skirt built from four whispering tiers.

PeplumFour tiers
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Little details

Gingham
Ribbon Top

Puff sleeves, a row of hand-tied ribbons, and a tiny embroidered Lulu at the hem. Made to be noticed up close.

Puff sleeveEmbroidery
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Signature piece

Bubble Hem
Halter Dress

The final bow of the collection. A striped halter bodice, then a hem that inflates into a soft cloud on every turn.

Bubble hemTulle lining
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New in

Check Shirt &
Ruffle Skirt

A crisp seersucker check up top, three tiers of ruffle below. The everyday half of the collection — school run to studio.

Two pieceSeersucker
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Lulu, Lumi and Ms Bee

Who's ready to twirl?

Step into this dreamy ballet world with Lulu and Friends. The Ballet Dream collection is available now — while the curtain is still up.

Shop Ballet Dream
Ballet Dream  ·  Chapter One  ·  SS 2026
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